Blog

Notes on web, search & AI

Plain-English answers for Sonoma County small businesses. No hype.

Featured course

The AEO 101 to 105 Course

A practical five-module guide to how AI answer engines choose, cite, and absorb sources.

July 8, 2026

Claude Fable 5 Is on Subscriptions Through July 12, 2026. Here's How to Get the Most of It.

Anthropic extended Fable 5's discounted subscription window to July 12, 2026. Here is the verified status, which plans include it, what happens after, and how to spend the window on the work Fable 5 is genuinely better at.

June 1, 2026

Where AI actually helps a small business (and where it doesn't)

A no-hype look at where AI and automation are genuinely worth it for a small business (capturing leads, killing busywork) and where they're not.

May 30, 2026

What is AEO, and why Sonoma County businesses should care

Answer Engine Optimization (AEO) in plain English: how to get your Sonoma County business named by ChatGPT, Perplexity, and Google's AI, and why being early matters.

May 28, 2026

How much does a website cost in Sonoma County?

A straight answer on what websites cost for Sonoma County small businesses in 2026: the real price ranges, what drives them, and what to watch out for.